A data-driven look at millerrealtyoregon.com: speed, search, schema, local visibility and security. Every number below was measured on Oct 18, 2026. We crawled 5 public pages, ran Google Lighthouse, and changed nothing on your site.
Real estate · Salem
Overall Ulric score, weighted across 7 areas (see the formula)
Ulric score = 0.20·Performance + 0.20·Technical SEO + 0.15·On-page + 0.10·Schema + 0.15·Local + 0.10·Mobile & UX + 0.10·Security
Each area is the share of its checklist points earned (every check is listed below with its points). Checks we could not measure are marked “Not measured” and excluded, never scored as zero. Performance = 0.6 × mobile + 0.4 × desktop Lighthouse performance.
| Area | Weight | Score | Points |
|---|---|---|---|
| Performance | 20% | 84 | 16.8 |
| Technical SEO | 20% | 74 | 14.8 |
| On-page SEO | 15% | 63 | 9.4 |
| Schema / structured data | 10% | 0 | 0.0 |
| Local SEO | 15% | 38 | 5.7 |
| Mobile & UX | 10% | 80 | 8.0 |
| Security & trust | 10% | 85 | 8.5 |
| Overall | 100% | 63 | 63 |
Same tests, same day, run on millerrealtyoregon.com and on the concept we built for you.
Todaymillerrealtyoregon.comWhat a first-time phone visitor sees
ConceptUlric conceptThe same first screen, rebuilt
74 → 72
Lighthouse, phone, simulated mid-range device on a 4G connection.
1.6 MB → 279 KB
29 → 16 network requests on the homepage.
| Metric | Current site | Ulric concept |
|---|---|---|
| Performance (mobile) | 74 | 72 |
| Performance (desktop) | 98 | 97 |
| Accessibility | 100 | 97 |
| Best practices | 100 | 100 |
| SEO (Lighthouse) | 92 | 58 (88 without the deliberate noindex*) |
| Largest Contentful Paint (mobile) | 5.8 s | 3.4 s |
| Total Blocking Time (mobile) | 244 ms | 596 ms |
| Cumulative Layout Shift | 0.000 | 0.000 |
| Page weight | 1.6 MB | 279 KB |
| Requests | 29 | 16 |
| Mobile viewport | Yes | Yes |
| Tap-to-call link | Yes | Yes |
| One clear H1 | Yes | Yes |
| Structured data | None | RealEstateAgent |
* The concept is deliberately hidden from Google (noindex) so it never competes with your real site, and Lighthouse marks that down. The figure in brackets is the same SEO audit with that one check set aside.
Source: Local Lighthouse 12.8.2 (mobile, simulated throttling). The free PageSpeed Insights API was over its daily quota, so we ran the same Lighthouse engine on our own server. Lab data from a single run, 2026-10-18; scores can move several points between runs. Green = Google’s “good” threshold (LCP ≤ 2.5 s, CLS ≤ 0.1, TBT ≤ 200 ms).
| Run | Perf. | Access. | Best pr. | SEO | LCP | CLS | TBT | Weight | Requests |
|---|---|---|---|---|---|---|---|---|---|
| Current site · mobile | 74 | 100 | 100 | 92 | 5.8 s | 0.000 | 244 ms | 1.6 MB | 29 |
| Current site · desktop | 98 | 100 | 100 | 92 | 1.1 s | 0.000 | 26 ms | 1.6 MB | 29 |
| Ulric concept · mobile | 72 | 97 | 100 | 58 | 3.4 s | 0.000 | 596 ms | 279 KB | 16 |
| Ulric concept · desktop | 97 | 97 | 100 | 58 | 862 ms | 0.000 | 108 ms | 279 KB | 16 |
| Lighthouse opportunity (mobile) | Estimated saving |
|---|---|
| Serve images in next-gen formats | Est savings of 1,122 KiB |
| Properly size images | Est savings of 1,170 KiB |
| Defer offscreen images | Est savings of 1,097 KiB |
| Reduce unused JavaScript | Est savings of 29 KiB |
| Avoid serving legacy JavaScript to modern browsers | Est savings of 14 KiB |
We crawled 5 pages politely (one request per second, following robots.txt). 0 internal links outside the crawl + 1 external links (social links skipped; they block automated checks).
| Check | What we found | Points | |
|---|---|---|---|
| Pass | Site loads over HTTPS | Homepage resolved to https://millerrealtyoregon.com/ | 10/10 |
| Fix | robots.txt present | /robots.txt returned 200 | 0/5 |
| Pass | robots.txt doesn't block the site | No site-wide block | 10/10 |
| Fix | XML sitemap found | No sitemap at /sitemap.xml or in robots.txt | 0/10 |
| Pass | No broken internal links | 0 internal URL(s) returned an error | 15/15 |
| Pass | Homepage can be indexed | No noindex on the homepage | 15/15 |
| Fix | Canonical tags on pages | 0 of 5 crawled pages declare a canonical URL | 0/10 |
| Pass | No multi-hop redirects | All crawled pages load directly or with a single redirect | 5/5 |
| Pass | Clean, readable URLs | 0 URL(s) contain hidden characters, spaces, capitals or are very long | 5/5 |
| Partial | Lighthouse SEO audit (mobile) | 92/100 | 13.8/15 |
Tap a column heading to sort. Title and description columns show character counts.
| Page | Status | Title | Descr. | H1s | Words | H2s | Images | Alt text | Int. links | Ext. links | Canonical | Indexable |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| / | 200 | 72 | 191 | 1 | 455 | 6 | 4 | 100% | 3 | 5 | No | Yes |
| /home-value | 200 | 72 | 191 | 1 | 141 | 2 | 3 | 100% | 3 | 4 | No | Yes |
| /login | 200 | 23 | 63 | 0 | 33 | 0 | 1 | 100% | 3 | 0 | No | Yes |
| /forgot-password | 200 | 23 | 63 | 0 | 33 | 0 | 1 | 100% | 2 | 0 | No | Yes |
| /signup | 200 | 23 | 63 | 0 | 46 | 0 | 1 | 100% | 2 | 0 | No | Yes |
No broken links among the links we checked.
| Large image | Size |
|---|---|
| miller-realty-group-banner.png | 1.1 MB |
| Check | What we found | Points | |
|---|---|---|---|
| Pass | Every page has a title | 5 of 5 pages | 8/8 |
| Fix | Titles 30–65 characters | 0 of 5 in range; home title is 72 chars: “Desirae Miller | The Miller Realty Group | Willamette Valley Real Estate” | 0/8 |
| Fix | Unique titles | 5 pages share 2 title(s): “Desirae Miller | The Miller Realty Group | Willamette Valley” ×2 | 0/8 |
| Pass | Meta descriptions present | 5 of 5 pages | 8/8 |
| Fix | Descriptions 70–160 characters | 0 of 5 in range | 0/4 |
| Fix | Unique descriptions | 5 pages share 2 description(s) | 0/4 |
| Partial | Exactly one H1 per page | 2 pages OK, 3 with no H1, 0 with several; home H1s: “Helping families find brighter homes.” | 4.8/12 |
| Pass | Images have alt text | 3 of 3 unique images (100%) have alt text | 12/12 |
| Pass | Homepage has substance (300+ words) | 455 words of visible text on the homepage | 8/8 |
| Partial | Few thin pages (<250 words) | 4 of 5 pages under 250 words | 2/8 |
| Pass | No leftover template text | None found | 10/10 |
| Pass | No wrong-city text in titles/descriptions | None found | 10/10 |
| Tag | Homepage value |
|---|---|
| title | Desirae Miller | The Miller Realty Group | Willamette Valley Real Estate |
| meta description | Desirae Miller is a licensed Oregon real estate broker serving the Willamette Valley. Buying, selling, or need a fresh a |
| H1 | Helping families find brighter homes. |
| og:title | Missing |
| og:description | Missing |
| og:image | Missing |
| twitter:card | Missing |
| favicon | present |
| lang | en |
| hreflang | none (fine for a single-language site) |
| Duplicate title | Pages |
|---|---|
| Miller Realty — Sign in | 3 |
| Desirae Miller | The Miller Realty Group | Willamette Valley Real Estate | 2 |
Structured data is a small block of code that tells Google exactly who you are, where you are and what you do. It powers the details people see in search and Maps.
| Check | What we found | Points | |
|---|---|---|---|
| Fix | Any structured data | No JSON-LD or microdata found on any crawled page | 0/20 |
| Fix | All JSON-LD parses | No JSON-LD blocks | 0/10 |
| Fix | Business-specific schema type | Missing | 0/20 |
| Fix | Address + phone in schema | Not complete | 0/10 |
| Fix | Geo + opening hours in schema | geo no, hours no | 0/10 |
| Fix | Person schema for the clinician/agent | Missing | 0/10 |
| Fix | FAQPage schema | Missing | 0/10 |
| Fix | Review / AggregateRating schema | Missing | 0/10 |
No structured data found on any crawled page.
Built only from details already published on your site and listings. Paste it into the site’s <head>, then confirm it in Google’s Rich Results Test. Still to add: geo coordinates (copy them from your Google Business Profile); opening hours; a photo or logo URL; an FAQPage block once your FAQ section is published (questions and answers must match the page); Offer / SingleFamilyResidence markup on each listing page, generated from your IDX feed.
<script type="application/ld+json">
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "RealEstateAgent",
"@id": "https://millerrealtyoregon.com/#business",
"name": "The Miller Realty Group",
"url": "https://millerrealtyoregon.com/",
"telephone": "+1-503-881-0298",
"address": {
"@type": "PostalAddress",
"streetAddress": "1825 12th St SE #140",
"addressLocality": "Salem",
"addressRegion": "OR",
"postalCode": "97302",
"addressCountry": "US"
},
"areaServed": [
{
"@type": "City",
"name": "Salem, OR"
}
],
"sameAs": [
"https://www.facebook.com/desirae.d.miller/",
"https://www.instagram.com/desiraemiller_4/",
"https://www.tiktok.com/@dmiller027",
"https://www.youtube.com/@YourRealEstateGirly"
],
"founder": {
"@id": "https://millerrealtyoregon.com/#desirae-miller"
}
},
{
"@type": "Person",
"@id": "https://millerrealtyoregon.com/#desirae-miller",
"name": "Desirae Miller",
"worksFor": {
"@id": "https://millerrealtyoregon.com/#business"
},
"jobTitle": "Real estate broker"
},
{
"@type": "WebSite",
"@id": "https://millerrealtyoregon.com/#website",
"url": "https://millerrealtyoregon.com/",
"name": "The Miller Realty Group",
"publisher": {
"@id": "https://millerrealtyoregon.com/#business"
}
}
]
}
</script>| Check | What we found | Points | |
|---|---|---|---|
| Pass | Phone number on homepage | (503) 881-0298 | 10/10 |
| Pass | Tap-to-call link | 1 tel: link(s) | 10/10 |
| Pass | Address or service area stated | 1825 12th St SE #140 Salem, OR 97302 | 10/10 |
| Fix | “Salem” in the homepage title | “Desirae Miller | The Miller Realty Group | Willamette Valley Real Estate” | 0/15 |
| Fix | City/region words in page titles | 0 of 5 titles mention a city or Oregon | 0/10 |
| Fix | Links to a Google Business Profile / Maps listing | No link to a Google Maps / Business Profile listing on crawled pages | 0/5 |
| Fix | Google Maps embed / directions | No map embed found on crawled pages | 0/10 |
| Fix | Reviews / testimonials presence | Little review content | 0/10 |
| Pass | Phone matches your listings (NAP) | Listing phone(s) from our research: (503) 881-0298; site shows 1 different number(s) — matches | 10/10 |
| Fix | Spot check: first page for a money keyword | Found on page one for 0 of 3 keywords | 0/15 |
| Your listings (our research) | Your website | |
|---|---|---|
| Name | The Miller Realty Group | Desirae Miller | The Miller Realty Group | Willamette Valley Real Esta |
| Phone | (503) 881-0298 | (503) 881-0298 |
| Address | Salem | 1825 12th St SE #140 Salem, OR 97302 |
Listing details come from the public directory and business listings we used to research your business. A full Google Business Profile comparison needs owner access.
Spot check only, not a ranking report. DuckDuckGo first page (US-English, unpersonalized, headless Chrome from the audit server), 2026-10-18. Google results vary by location and person.
| Search | Your site | Top results |
|---|---|---|
| realtor Salem Oregon | Not on page 1 | realtor.com, realtor.com, willamettevalley.myrealtyonegroup.com, yelp.com |
| real estate agent Salem Oregon | Not on page 1 | yelp.com, realtor.com, realtor.com, remax.com |
| homes for sale Salem Oregon | Not on page 1 | zillow.com, realtor.com, redfin.com, zillow.com |
| The Miller Realty Group (your name) | Not on page 1 | millergrpva.com, millergrpva.com, zillow.com, facebook.com |
| Check | What we found | Points | |
|---|---|---|---|
| Pass | Mobile viewport set | width=device-width, initial-scale=1 | 20/20 |
| Pass | Accessibility (Lighthouse, mobile) | 100/100 | 25/25 |
| Fix | Mobile LCP ≤ 2.5 s | 5.8 s | 0/15 |
| Pass | Layout stability (CLS ≤ 0.1) | 0.000 | 10/10 |
| Partial | Responsiveness (TBT ≤ 200 ms) | 244 ms | 5/10 |
| Pass | Clear contact path from homepage | Call, form or booking link found on the homepage | 10/10 |
| Pass | Page weight ≤ 2.5 MB (mobile) | 1.6 MB, 29 requests | 10/10 |
| Check | What we found | Points | |
|---|---|---|---|
| Pass | HTTPS | Yes | 20/20 |
| Pass | Valid SSL certificate | Let's Encrypt, TLSv1.3 | 20/20 |
| Pass | Certificate not near expiry | Expires 2027-01-05 (78 days) | 5/5 |
| Pass | No mixed content | None found | 15/15 |
| Pass | HSTS header | max-age=63072000 | 10/10 |
| Fix | X-Content-Type-Options | Missing | 0/5 |
| Fix | Clickjacking protection | Missing | 0/5 |
| Fix | Referrer-Policy | Missing | 0/5 |
| Pass | Lighthouse best practices | 100/100 | 15/15 |
| Header | Value |
|---|---|
| Strict-Transport-Security | max-age=63072000 |
| Content-Security-Policy | Missing |
| X-Frame-Options | Missing |
| X-Content-Type-Options | Missing |
| Referrer-Policy | Missing |
| Permissions-Policy | Missing |
Lighthouse found no failing basics on the homepage.
Skip link: no · <main> landmark: yes · page language: en. Automated tests catch about a third of accessibility issues; a manual check is still worth doing.
Raw facts from a fresh fetch of the live homepage. Anything we could not measure says “not measured”.
| URL fetched | https://millerrealtyoregon.com/ |
|---|---|
| Fetched | 2026-10-18 12:40 Pacific |
| HTTP status | 200 |
| Title | Desirae Miller | The Miller Realty Group | Willamette Valley Real Estate (72 chars) |
| Meta description | Desirae Miller is a licensed Oregon real estate broker serving the Willamette Valley. Buying, selling, or need a fresh approach after an expired listing — when you hire me, you become family. (191 chars) |
| H1 | Helping families find brighter homes. |
| H2s (6) | A different kind of real estate experience. | Three things you can count on. | The Willamette Valley, well-known. | Begin a journey as unique as you are. | Ready to make a move? | Make the bright move. |
| Words of visible text | 455 |
| Images / missing alt / empty alt | 4 / 0 / 0 |
| Internal / external links | 3 / 5 |
| Canonical | Missing |
| Meta robots | none (indexable by default) |
| robots.txt | No |
| XML sitemap | No |
| HTTPS | Yes |
| Mobile viewport | width=device-width, initial-scale=1 |
| Server response (median of 3) | 226 ms to first byte, 227 ms total HTML download |
| HTML size (uncompressed) | 78 KB (served gzip) |
| Full page weight (Lighthouse, mobile) | 1595 KB over 29 requests |
| Scripts on the page | 10 |
| CMS / platform detected | Custom / unidentified builder, Server: Vercel |
| Structured data on homepage | none |
| Phone(s) in text / tap-to-call | (503) 881-0298 / 1 tel: link(s) |
| Street address in text | 1825 12th St SE #140 Salem, OR 97302 |
| Google Business Profile / Maps link | none on homepage |
| City / region mentions | Oregon ×2, Salem ×4, Corvallis ×1 |
Ordered by how many score points each fix recovers, adjusted for impact and effort. Most of these are quick.
| # | Issue | Impact | Effort | How to fix | What the Ulric concept does |
|---|---|---|---|---|---|
| 1 | Speed up page loads (Lighthouse performance) Mobile 74/100, desktop 98/100; biggest Lighthouse opportunity: Serve images in next-gen formats (Est savings of 1,122 KiB) | High | Medium | Compress/resize images, lazy-load below-the-fold media, remove unused scripts and widgets. | Concept scores 72/100 on mobile. |
| 2 | “Salem” in the homepage title “Desirae Miller | The Miller Realty Group | Willamette Valley Real Estate” | High | Low | Put your service and city in the homepage title, e.g. “Real estate in Salem, OR | The Miller Realty Group”. | Planned for the full build. |
| 3 | XML sitemap found No sitemap at /sitemap.xml or in robots.txt | Medium | Low | Generate an XML sitemap and submit it in Google Search Console. | Generated automatically at launch. |
| 4 | Any structured data No JSON-LD or microdata found on any crawled page | Medium | Low | Add JSON-LD describing the business (block below). | Ready-to-paste block below; added at launch. |
| 5 | Business-specific schema type Missing | Medium | Low | Use RealEstateAgent so search engines know exactly what you do. | Planned for the full build. |
| 6 | Spot check: first page for a money keyword Found on page one for 0 of 3 keywords | High | High | Build city + service pages and earn local links/reviews (see recommendations). | Planned: a page for each main service and town you serve. |
| 7 | Canonical tags on pages 0 of 5 crawled pages declare a canonical URL | Low | Low | Add a self-referencing canonical tag to every page. | Set on every page at launch. |
| 8 | Mobile LCP ≤ 2.5 s 5.8 s | High | Medium | Compress and resize the hero image, defer non-essential scripts. | Demo: 3.4 s |
| 9 | City/region words in page titles 0 of 5 titles mention a city or Oregon | Medium | Low | Use the city or service area in key page titles (not every page needs it). | Planned for the full build. |
| 10 | Reviews / testimonials presence Little review content | Medium | Low | Show 3–6 real reviews with names and link to your Google reviews. | Planned: your real reviews in a carousel. |
| 11 | Google Maps embed / directions No map embed found on crawled pages | Low | Low | Embed a map of your office or service area on the contact page. | Planned for the full build. |
| 12 | Titles 30–65 characters 0 of 5 in range; home title is 72 chars: “Desirae Miller | The Miller Realty Group | Willamette Valley Real Estate” | Medium | Low | Write titles like “Service in City | Business name”, 30–65 characters. | Demo title: “The Miller Realty Group · Desirae Miller, Salem and Willamette Valley ” |
| 13 | Unique titles 5 pages share 2 title(s): “Desirae Miller | The Miller Realty Group | Willamette Valley” ×2 | Medium | Low | Give each page a distinct title describing that page. | Planned for the full build. |
| 14 | Exactly one H1 per page 2 pages OK, 3 with no H1, 0 with several; home H1s: “Helping families find brighter homes.” | Medium | Low | Give each page one clear H1 that says what the page is about. | Demo H1: “Helping families find brighter homes.” |
Ulric’s recommendations
A plain-English summary written by Ulric Studio from the measurements on this page (rule-based, no third-party AI service was used), ordered by expected impact.
On a typical phone connection the main content takes about 5.8 seconds to appear (Google’s target is 2.5 s), and the homepage downloads 1.6 MB. Most buyers and sellers search on their phone and leave slow pages. Smaller images and fewer third-party scripts fix most of this. For comparison, Ulric’s concept loads in 3.4 seconds.
Your homepage title is “Desirae Miller | The Miller Realty Group | Willamette Valley Real Esta”. Titles are the blue link people click in search results. Leading with “Real estate in Salem, OR” and your name, and giving each page its own title, is the cheapest SEO win available.
Add an XML sitemap, a robots.txt that points to it, and canonical tags, then submit the sitemap in Google Search Console so new pages get indexed within days, not months.
Your site has no structured data yet. A complete real estate agent block (address, phone, hours, services, people) helps Google show the right details in search and Maps. The block below is ready to paste.
In our spot check, The Miller Realty Group appeared on the first page for 0 of 3 searches (“realtor Salem Oregon”, “real estate agent Salem Oregon”, “homes for sale Salem Oregon”). People who don’t already know your name won’t find you there. A page for each main service and each town you serve, plus steady Google reviews and listings, is how local businesses earn those spots.
Prepared by Ulric Studio, Eugene, Oregon. See the concept site.