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Draft only. Not sent.

Pitch: Brian Briggs Real Estate (Brian Briggs, Licensed Oregon Realtor (Hardy Properties), Oregon City)

DRAFT ONLY. Nothing has been sent. Eric reviews, then sends by hand from eric@ulric.studio in plain text (no tracking, no attachments). Realtor lead track, from /workspace/ulric-email-campaign/campaign.md section 2(d).

Check before sending - Brian is a broker with Hardy Properties (Dan Hardy is principal broker), so the home-value link goes to his own brokerage's site, not a rival agent. The pitch and audit frame it as 'off your site', not a leak to a competitor. The leads page's framing ('another agent's domain') is wrong on that point. - His site never names Hardy Properties as his brokerage. I only noted it neutrally in the audit; any advertising-rule angle is legal, so it's for Eric to decide whether to raise it. - Headshot is from his public profile on danhardyproperties.com. Hero photo is one of his own 'Home sold by Brian Briggs' photos (Lake Oswego) from briggsrealtor.com, with the SOLD caption bar cropped off. - His site's 'Let Our Satisfied Customers Tell You More' section shows no reviews (it may be a widget that didn't load for me), so the demo has none. experience.com lists 5 reviews but I didn't copy them (not his site or Zillow). - Open the demo and audit on a phone the same day and recheck every fact against their live site.

Touch 1 (day 0)

Subject A: Brian Briggs Real Estate's site, redone, with listings on your own domain Subject B: A concept site and 3 search notes for Brian Briggs Real Estate

Hi Brian,

I'm Eric, a web developer in Eugene. I was looking at Brian Briggs Real Estate's site and noticed that your "Find my home value" button and your listings send visitors to other sites (danhardyproperties.com, Zillow, Realtor.com), so the leads don't land on yours.

So I built a rough concept of your site, redone, using your own words and photos: https://ulric-demos.pages.dev/brian-briggs-real-estate-w5nc/ It's unofficial and hidden from Google, and the listings in it are samples. It comes down whenever you ask.

I also wrote a short search audit: https://ulric-demos.pages.dev/brian-briggs-real-estate-w5nc/audit.html. The top three:

  1. "Find my home value" and both current listings link off your site.
  2. The LinkedIn icon is broken (a stray "%20www.linkedin.com" in the link, 404).
  3. The same h1 is on every page, and no schema or town pages.

The idea is your listings, search and town pages on your own domain, so Google has your pages to send buyers to, not just Zillow's. Here's one I built for Lauren Rose in Portland: https://laurenroserealty.com

A simple site is $500 up front, then $199 a month. A five-page Sprint is $2,500. The MLS feed is $149 a month plus $500 setup. Your MLS may charge its own license fee, billed separately. https://ulric.studio/pricing

A free 15-minute call is here: https://ulric.studio/book. If not, no reply needed.

Eric Ulric Studio, Eugene, Oregon eric@ulric.studio · (541) 206-4783 · https://ulric.studio 1420 E 20th Ave, Eugene, OR 97403 If you'd rather not hear from me, reply "no thanks" and I won't email again.

Touch 2 (day 4, reply in thread)

Subject: Re: Brian Briggs Real Estate's site, redone, with listings on your own domain

Hi Brian,

A short follow-up on the Brian Briggs Real Estate concept: https://ulric-demos.pages.dev/brian-briggs-real-estate-w5nc/

On Lauren Rose's site, buyers search on a map, browse city pages like https://laurenroserealty.com/homes/in/eugene, save searches, and check "What's my home worth?". All of it is on her own domain, and her MLS reviewed the feed before go-live. How it's built: https://ulric.studio/work/idx-listing-platform

In Lauren's words: "If you’re trying to systemize your business, build your website, and/or your branding in any field he is your guy!"

I'm also building this into a fuller platform for agents. It isn't finished, so I'm not selling it yet.

Eric Ulric Studio, Eugene, Oregon eric@ulric.studio · (541) 206-4783 · https://ulric.studio 1420 E 20th Ave, Eugene, OR 97403 If you'd rather not hear from me, reply "no thanks" and I won't email again.

Touch 3 (day 10, reply in thread)

Subject: Re: Brian Briggs Real Estate's site, redone, with listings on your own domain

Hi Brian,

Last note from me. The concept comes down on [TAKEDOWN DATE: 30 days after this email; fill in at send]. Reply if you'd like a copy first.

If you ever want your listings on your own site, I'm at eric@ulric.studio.

Eric Ulric Studio, Eugene, Oregon eric@ulric.studio · (541) 206-4783 · https://ulric.studio 1420 E 20th Ave, Eugene, OR 97403 If you'd rather not hear from me, reply "no thanks" and I won't email again.